Yes, in-person sales works for weddings. And pets. And babies. And head shots.
In-person sales is a business model that works well no matter what your specialty is -- and we'll prove it to you!
All the classes below show you how to make IPS work with different genres and specialities. Find the ones that fit with your specific brand, and learn from some of the most successful working photographers about how they provide outstanding personal service to their clients.
All these classes (and many more!) are included in your Masters Collection membership.
Looking for a specific course? You can search the courses HERE.
Angelina Devine, an experienced wedding photographer from Denmark, shares her strategy for making outstanding sales with IPS, and thrilling her brides and grooms without excellent service. She covers how to make the transition to IPS, consultations, ordering sessions, and marketing for wedding clients.
In this course, Faith Hovde will explain the importance of styling yourself as a part of your branding. She will explain what a successful brand is and why its important to brand yourself. You will learn how to communicate your brand and personality with your clients as quickly and effectively as possible, setting yourself apart from the competition.
Would you like a steady stream of qualified clients contacting your studio all year long? Would you like those clients to be excited and ready to purchase artwork? Would you like to use your business to help causes that you care about? You can! This class from Nicole Begley will show you how to use silent auctions to build your business strategically.
Heather will show you how you can structure your Senior Rep Program to get PAYING senior reps that rave about your studio. After implementing what you learn in the course, you can expect to say: "My reps post their photos all over social media and credit me with raving reviews!" and "My rep program is HUGE – everyone knows about it in my community!"
Pet portraiture is an exciting and growing opportunity for photographers. Pet owners often love to splurge on their beloved animals, and Erin Bonilla will teach you her methods to wowing them with portraits they can't resist. Don't forget about furry and feathered friends when thinking about possible specialties for your studio!
With the right plan, pricing, and promotions in place, your mini sessions can be a fantastic way to increase awareness of your brand, draw in new clients, work on creative new ideas, experiment with new marketing activities, AND earn an appropriate living without impacting your regular (full session) client base. This comprehensive course will guide you through offering mini sessions in your retail photography business.
Perhaps you happen to live in a heavily-military community, or maybe you are starting your business as a military spouse. You might even be worn out from having to move and start over again. No matter what the issue, this course will cover solutions for you.
Get past the mental roadblocks that so many photographers allow to stop them from making the most of their town. You don’t have to be in a big city to have a big business. Think BIG! In this course, we’ll talk about how to make the most of your little city. Work through the course checklist to make sure you’re doing everything your market can handle – and surprise yourself at how much that is.
This class is a must if you have a home studio or are hoping to have a home studio. Home studios can be an awesome way to increase profits and spend more time with family but they can also be an incredibly big challenge. This class includes studio makeovers of three photographers with home studios, to show you simple and practical ways to improve your own space.
Do you want to double your wedding revenue? In this class Tavis will be going over some of the wedding secrets from his vast experience in the wedding industry and the 300+ couples he has done wedding IPS with. He will break down how to set expectations with your wedding clients, how to set wedding package pricing to facilitate IPS, all the way down to the actual step-by-step of his sales meeting.
When you think commercial photography it’s probably a boring head shot that you put online to make a quick buck… right? Commercial photography is much more than that! And it is also a product line that you can sell in person, which increases your chances of building an incredible revenue stream from your clients who own businesses! Learn from the Hudsons in this eye-opening class.
Regardless of whether or not you think you are cut out to be a birth photographer, Delivering Profit is a course focused on finding your hook—that thing that differentiates you in the market and turns you into the banana when you clients are comparing apples to apples. Once you discover your hook, you can develop a workflow and a marketing message that your clients CAN’T resist.
Have you always wanted to create a baby plan? Or perhaps you’ve had a baby plan but it’s just not working as well as you know it could? Join David and Whitney as they walk you through “Year One,” their baby plan that brings in great sales all year long. Even if you are not a baby photographer, the fundamentals of products, pricing, educating and connecting with clients will be a tremendous asset to your business.
Whether you’re a family photographer that gets the occasional growing family, or a dedicated newborn photographer, establishing a Baby Plan can be a great asset to your business.Not only are they an amazing way to build a relationship with your client and watch their little one grow, they’re an incredibly efficient business model as well. Establishing that relationship with a young family is a wonderful way to become their forever photographer.
We aren’t bookstores selling mere paper and binding. We are selling chronicles of a family’s history. Every image inside is valuable and meaningful to our clients, sowe must learn to price and present albums with the value they deserve.
Come along this journey to learn how to get closer to selling every image!
Model calls can be a useful tool for getting clients in the door. Whether you’re portfolio building and need subjects to in front of your camera, itching to try a new creative technique without the pressure of pleasing a paying client, or having a painfully slow month while you wait for your actual marketing efforts to kick in. Model calls can be a good, not to mention easy, source of work. And when done correctly, they can also result in great sales, returning clients, and referrals, too!